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Skip Navigation Links>Search Engine Optimisation>Pay Per Click Services
Search Engine Optimisation graphic of a google search engine.

Pay Per Click Services

Organic Search Engine Optimisation is not an exact science and as such, it can never absolutely guarantee higher listings for your websites (although with our services your chances are as high as they can be). Pay per Click (and pay per impression) services however, do ensure your websites listing will appear in a prominent place for certain keywords or to a target demographic.

Myriad can offer services with Google AdWords, Microsoft AdCenter and Facebook Ads, each offering a slightly different angle on marketing your company.

Google is the most highly used and the most well-known search engine around and relevant paid for adverts appear at the top and the side of every search. Google’s AdWords system rates your website based on the price you’ve bid for your advert on a certain keyword search compared to other websites which have bid on the same keyword. Thus the price you pay for an advert is proportional to the amount of competition out there for similar products.

Microsoft AdCenter is the service which places adverts on both MSN.com and the up-and-coming Bing.com. Since the Microsoft purchase of Yahoo they sit in second place for the quantity of searches performed by their engines each day. Microsoft Adcenter also describes itself as being able to offer a more demographically targeted advertising system.

However, Facebook Ads is able to offer precisely demographically targeted adverts without the process of a search taking place. If your customers all tend to live in one area, fall in a certain age range, or share a particular hobby or interest, then you can bid for your adverts to be shown to them through the social networking site.

For more information or a free quote call us on 01733 759727 or use our online form.

 

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